Welcome, I’m Lauxi!
a Mom of 4 and Passionate Believer in the Power of Social Media.
As a busy momprenuer, I know how challenging it can be to balance family life and work while pursuing your dreams. But with the right mindset, tools, and support, anything is possible.
That’s why I founded Lauxi Marketing & Co. with the mission to help bridge the gap between start-up brands and their marketing goals. I saw too many brilliant entrepreneurs with groundbreaking ideas, struggling to find their voice in the crowded digital marketplace. I knew I could help.
Whether you’re a brand requiring the strategic expertise of an interim CMO, or a solopreneur on a bootstrap budget seeking support, I am here to help!
Did you know…
UGC generates 4x higher click-through rates with 50% lower cost-per-click?
This impressive statistic underscores the power of User-Generated Content in today’s digital marketing landscape.
Partnering with an Auxiliary CMO like me means leveraging such insights to save money and avoid the pitfalls of trend-chasing. Instead, we focus on strategic, data-driven decisions that not only reduce costs but also maximize the impact and reach of your marketing efforts.
By understanding and utilizing effective tactics like UGC, we ensure that every marketing dollar you spend is an investment towards measurable success.
In March of 2020, at the height of the pandemic, I was working full-time and pursuing my MBA, all while in my second trimester expecting our baby boy. It was an unprecedented time of stress and isolation, and like many expecting mothers, I turned to social media for support.
Connecting with other expecting mothers on Instagram helped me feel less alone, and I began to trust the recommendations of the Nano and Micro Influencer moms I followed. I purchased everything they recommended for our baby, spending thousands of dollars on all the “must-haves” for new parents.
As a seasoned business professional, I couldn’t help but notice the power of UGC in action. Not only was I supporting other moms like myself, but I was also learning about brands that I now love.
This experience inspired me to establish Lauxi Marketing & Co., a digital marketing agency that specializes in helping start-ups and entrepreneurs achieve their goals.
“With my expertise in digital marketing and personal connection to the power of UGC, I’m passionate about helping my clients achieve success in a cost effective and personalized way.”
Meet the Family
At Lauxi Marketing & Co., I’m committed to leading by example when it comes to digital marketing and user-generated content (UGC). After two years of study, I finally felt ready to put my strategy to the test. And, the results were impressive.
PROVEN GROWTH STRATEGIES
In just 90 days, I grew my own Nano-influencer account over 10k, using photos I already had in my phone. Through strategic content creation, social media management and UGC, I was able to create a highly-engaged audience that loved my content.
VIRALITY
But it didn’t stop there. My content featuring our baby and family has gone viral several times, with videos over 3 and 4 million views. These experiences have given me firsthand knowledge of what it takes to build a successful digital presence, and I’m excited to share this knowledge with my clients.
A PARTNERSHIP
When you work with Lauxi, you’re not just getting a consultant – you’re getting a partner who has been in your shoes and knows what it takes to succeed. I lead by example, and I’m passionate about helping you achieve the same level of success that I have experienced with my own personal brand.